TheWhatIs – Ownership, Funding, and Advertising Policy

TheWhatIs has been owned and operated by online publisher Ghackk Technologies in Bihar, India, since January 2025. The site is owned by founder Gyanesh Kumar. TheWhatIs oversees the operation across all platforms: Google, Facebook, YouTube, and a host of other social media and news platforms. That said, Ghackk Technologies does not influence or otherwise dictate the opinions of the editorial teams nor interfere with site objectives, voice, or topic selection. Here is everything you need to know about our ownership, funding, and advertising policy.

Programmatic advertising platforms fund the majority of website operations, editorial salaries, and content payouts; still, the TheWhatIs editorial staff, writers, and content team operate independently of TheWhatIs’ Ad-Ops team. The two do not interact nor influence each other’s work. Representation of all viewpoints, perspectives, and writers of all backgrounds is strongly encouraged by the senior editors – ensuring that the objectivity and accuracy of our content are never restricted by any one writer, editor, partner, or business division.

Note: Advertisements may not necessarily reflect the views of Ghackk Technologies

On rare occasions, partnerships, direct sales campaigns, and sponsorships are negotiated by our ads team or content teams. Sponsored articles are clearly identified with a disclosure statement identifying the post accordingly. Similarly, select articles also include affiliate links for which TheWhatIs receives a commission on purchased items. Articles that include affiliate links also contain a statement disclosing an affiliate partnership. We abide by the ownership, funding, and advertising policy.

TheWhatIs editorial team leverages relationships with partners for the purpose of exclusive interviews and other opportunities that help us create accurate content. We are not paid for this content. To ensure that access does not influence editorial objectivity, we abide by a thorough ethics policy. Read our complete ethics policy for full details.